Craftlaunch | Where Artist Becomes Artreprenuer
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Success is achieved by not just knowing your craft, but knowing how to monetize it.

You’ve probably been told numerous times before that your artistic passion isn’t profitable. That you should’ve been a lawyer, a doctor, an engineer, or pursued a profession that is “in demand.” Besides being discouraging, this line of thinking is grossly inaccurate. Artistic fields are in demand, and therefore, profitable. It’s why they still exist, and why they’re still taught. All it takes to find that profitability is a guiding hand, that only a select group of artistic individuals get access to. And that’s where we at Craftlaunch come in. No $20,000 to $40,000 tuitions that put you in debt for decades. No 2 year degree programs that postpone your entry into the job market.

 

Simple two to three day workshops, that’ll teach you what no one teaches anywhere else: how to monetize your artistic profession, by building your artistic brand and/or business. A lifetime of artistic marketing and business lessons – taught by industry pros who’ve built their own artistic businesses and brands – for less than the price of a cell phone. A place where the “artrepreneur” in you is trained to take off and reach your full potential.

A SPECTRUM ACROSS THE ARTS

ARTISTIC FIELDS THAT WE CURRENTLY COVER 
VIDEO PRODUCTION
FILM PRODUCTION
PHOTOGRAPHY
CREATIVE WRITING

WHERE YOU BECOME YOUR BRAND

WHAT YOU’LL LEARN IN OUR COURSES

How Your Industry Is Structured

What does your industry sell? Who calls the shots in your industry? Learn the key players and power centers of your profession, and the way capital and opportunity within that profession revolve around them.

Where You Fit Within Your Industry

How can you best compete within your industry? Should you become a business, an individual brand, a freelancer, or something else? Learn which segments in an industry work best with your interests, while simultaneously maximizing opportunities and income.

How To Get Your Business Or Brand Started

Incorporating your LLC, registering your DBA, filing your taxes, getting your website launched, designing your branding; whether you choose to be a business, brand, or anything else, you're bound to be swamped by forms, regulations and even mundane things that are necessary to have for your business to function properly. Learn the ins and outs of what you'll need to launch your dream, from the artistic to the bureaucratic.

Designing Your Marketing Plan

You've analyzed your industry, found where you best fit within it, and launched your business or brand. So now what? Learn how to create a marketing plan that will give you a unique and permanent foothold on the market, attract new customers consistently, and allow for long term growth.

Executing Your Marketing Plan

You've analyzed your industry, found where you best fit within it, and launched your business or brand. So now what? Learn how to create a marketing plan that will give you a unique and permanent foothold on the market, attract new customers consistently, and allow for long term growth.

OVER A DOZEN COURSES IN ONE

THE MULTIPURPOSE TOOLS TAUGHT IN EVERY COURSE 

Making your talents profitable in any industry

The process of properly teaching you how to monetize your craft requires teaching you a set of design, brand maintenance, operations and marketing programs, which, besides being important in helping you carve a niche in your particular industry, can also be used for the same purposes across virtually every sector of the economy, giving our courses a multifaceted and “bang for your buck” quality seldom seen anywhere.

Business Finance & Credit
From building personal and business credit, to finding and securing financing for multiple brand and business related endeavors, get insights into the crucially important world of business finance and credit.
Google AdWords
A cornerstone of most digital marketing strategies is the use of Google AdWords. Yet, as is the case with other key tools in the digital marketing arena, the use of them is widespread, and the competition they create can be overwhelming. We clear the air for you and not just teach you AdWords, but teach you how to create AdWords campaigns that stand above the competition.
SEO Essentials and Yoast SEO
Ranking high in search engine results is a crucial portion of any multifaceted marketing campaign and brand strategy. With our SEO training and Yoast SEO tutorials, you can solidify your presence in this key area, expanding the reach of your brand.
Team Collaboration Software
A pivotal distinction between one sector of brands and businesses and others is the efficacy of a business or brand's organization. With our team collaboration software training, you'll acquire an operational toolkit and know how that will keep your day to day as smooth and efficient as possible.
Adobe Illustrator & Brand Design Essentials
Good branding builds big business. Without it, you communicate less, and sink below your potential. We'll teach you how to rise above, and design a brand that ingrains your message as thoroughly and diversified a way as possible.
Quickbooks & Financial Management
You can't get the full picture of your brand or business, if the picture is destabilized by bad bookkeeping. With our Quickbooks and financial management tutorials, you'll be able to structure your business or brand profitably, for ongoing success.
Advanced WordPress & Website Design Essentials
Today's website is yesterday's front store. With so many possible configurations, a seemingly small element can make a large difference. Learn how to not just make a website, but which elements set websites apart, and how to spot the weaknesses of your competitor's sites, to build a site that communicates your brand as strongly as possible.
Social Media Advertising
The world lives online, but it thrives on social media. Learn how to harness the endless opportunities this provides, with our in depth tutorials on campaign creation, management and the elements that make campaigns successful.

BY THE NUMBERS

COMPANY ACCOMPLISHMENTS
12

PROFESSORS

28

GUEST SPEAKERS

6

CITIES VISITED

18

AWARDS WON

NOTABLE AWARDS OUR TEACHERS HAVE WON
NOTABLE BRANDS OUR TEACHERS HAVE WORKED WITH

TAKING OFF

OUR CURRENT COURSES

THE VIDEOPRENEUR: BUILDING A HIGH INCOME VIDEO PRODUCTION BUSINESS FROM SCRATCH

In this full day, in-depth workshop/crash course, learn everything you need to know to build a successful video production business from scratch, specializing in everything from commercials to cinematic branded content. As part of the curriculum, learn a vast array of marketing, brand design and business management tools as well, such as Google AdWords, Yoast SEO, Facebook/Instagram Ads Manager, Adobe Photoshop, Quickbooks, and more, giving you a toolkit and knowhow that can be applied to virtually any artistic field or business sector.

THE FILMPRENEUR: MAKING THE BEST FILM FOR THE SMALLEST COST, AND SELLING IT

In this exclusive, in-depth crash course/workshop, learn the tricks and tools necessary to make a film that film studios will want to buy, but learn how to make that film for a fraction of the normal time and cost. And once made, how to successfully market that film to begin a successful film career, or secure a profitable distribution deal. Taught by a who’s who of Miami-based film and video production leaders and professionals, this course will have you mastering years of film business at no cost, in just a few hours.

THE DIRECTORPRENEUR: MASTERING FILM DIRECTING, AND GETTING PAID TO DIRECT

In this in-depth, limited-run crash course/workshop, learn how to master film, TV and commercial directing, and then use those newly acquired tools to build a well-paying, accomplished career as a Director. Taught by a collective of Miami-based professional commercial and film directors, this course will pack years of invaluable theoretical and hands-on directorial knowledge in just a few hours time, and at no cost to you.

THE CINEMAPRENEUR: MASTERING CINEMATOGRAPHY AND BECOMING A WELL PAID DP

In this in-depth, limited-run crash course/workshop, learn how to master cinematography, and then use those newly acquired tools to build a well-paying, accomplished career as a Cinematographer. Taught by a collective of Miami-based professional and accomplished cinematographers, this course will pack years of invaluable theoretical and hands-on cinematic craft and business knowledge in just a few hours time, and at no cost to you.

DROP US A LINE

FROM ANYWHERE IN THE WORLD
Business & Marketing Workshops for Creatives
75 Valencia Ave., Suite 700
Coral Gables, FL 33134
(786) 237-8320
info@craftlaunch.courses